Reaching Providers with Cessation Messaging: New York’s Health Care Provider Media Campaign
Source: New York State Department of Health
Brief/Report | May 2020

This report describes an innovative health care provider-targeted media campaign conducted by the New York State Department of Health’s Tobacco Control Program (NY TCP) and funded by the Centers for Disease Control and Prevention (CDC). NY TCP developed and implemented a campaign to motivate health care providers to delivery evidence-based tobacco dependence treatment to their patients.

Posted: May 2020

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